A laptop displaying a Google Search for "plumber near me" next to text reading "Why Your Business Isn’t Showing Up in Google’s Map Pack"

Quick answer: Businesses usually miss the Map Pack because of an incomplete Google Business Profile, few or inconsistent reviews, mismatched listings across the web, a website that doesn’t support local relevance, or simply distance from the searcher. Google ranks local results on relevance, distance, and prominence. You search for a…